Broadcast live to the web from a phone call

With VideoInPage users can easily post video directly into websites using just their PC or Mac webcam.

"The simplest and most engaging journey for user generated content I've seen in a long time." Andy Smith, The FA.

VideoInPage (VIP) is a white label service so corporates can brand their video with their logo, their messages, with their moderation and their choice of where that content ends up.

ipadio's VideoInPage (VIP) service allows organizations and brands to collect user generated video from their stakeholders with no more complexity that pressing ‘record’: the VIP service detects the presence of a camera massively simplifies the way that video gets online.

ipadio strives to make the task of getting rich content online as simple as possible, so while our audio products make podcasting no more complex than making a phone call, VIP is that same principle applied to video. This takes away the barriers to upload and so organisations can literally place their people in their online presence.

The service is white labeled, a key feature for corporate users, so they can brand their video with their logo, their messages, with their moderation and their choice of where that content ends up. It’s this feature that resonates with business– ipadio’s inPage Video provides them with the means of socializing their organisations – spreading audio and video content around their networks – but with the sorts of protection and moderation that are required.

VIP has already been pioneered in several places - the most high profile being for the England Football Team’s Facebook page where fans could commentate over a famous Alan Shearer goal as a part of a competition to win tickets to the Sweden and Spain games late last year. Andy Smith, Social Media Manager at The FA, said of the ipadio service: ‘The simplest and most engaging journey for user generated content I’ve seen in a long time. It enabled our fans to create a fun piece of personalised content that could be easily shared with their friends. Empowering our fans to carry branded content to their peers, who we may not be able to reach, is a huge opportunity for the our brands and Be the Commentator was a great example of how we can do that effectively’.

Because VIP is cloud based and doesn’t rely on expensive camera crews and post production (automatic branding of videos with intros, outros and the video authors name and affiliation is done automatically) the costs are dramatically lower than any other form of in-house video production.

As with all ipadio services, VIP is provided as Software as a Service – set up times are minimal and the recorder and resultant videos are typically embedded inside the customer’s websites or intranets, with modest subscription costs.